THE ORIGINAL DETROIT BRAND SINCE 1991

USA 250 COLLECTION

25% OFF! CODE: USA25

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Shifter Stars USA 250 Hoodie Shifter Stars USA 250 Hoodie
Shifter Stars USA 250 Hoodie
NEW

Shifter Stars USA 250 Hoodie

From $50.00 USD
MID Old Glory USA 250 Hoodie MID Old Glory USA 250 Hoodie
MID Old Glory USA 250 Hoodie

MID Old Glory USA 250 Hoodie

From $50.00 USD
Ladies Shifter Stars Navy Racerback Tank Ladies Shifter Stars Navy Racerback Tank
Ladies Shifter Stars Navy Racerback Tank
NEW

Ladies Shifter Stars Navy Racerback Tank

From $28.00 USD
Men's Shifter Stars Premium Triblend Tank Men's Shifter Stars Premium Triblend Tank
Men's Shifter Stars Premium Triblend Tank
NEW

Men's Shifter Stars Premium Triblend Tank

From $28.00 USD
Shifter Stars Navy Shirt Shifter Stars Navy Shirt
Shifter Stars Navy Shirt
NEW

Shifter Stars Navy Shirt

From $26.00 USD
MID Old Glory Shirts MID Old Glory Shirts
MID Old Glory Shirts

MID Old Glory Shirts

From $26.00 USD
USA 250 Long Sleeve UV Hoodie USA 250 Long Sleeve UV Hoodie
USA 250 Long Sleeve UV Hoodie
NEW

USA 250 Long Sleeve UV Hoodie

From $32.00 USD
MID USA 250 1/4 Zip MID USA 250 1/4 Zip
MID USA 250 1/4 Zip

MID USA 250 1/4 Zip

From $65.00 USD
New Era MID USA 250 Polo New Era MID USA 250 Polo
New Era MID USA 250 Polo

New Era MID USA 250 Polo

From $60.00 USD
USA 250 Patch USA 250 Patch

USA 250 Patch

$10.00 USD
USA 250 Navy Foam Truckers Hat USA 250 Navy Foam Truckers Hat
USA 250 Navy Foam Truckers Hat

USA 250 Navy Foam Truckers Hat

$25.00 USD
USA 250 Shoulder Sling Cooler USA 250 Shoulder Sling Cooler
USA 250 Shoulder Sling Cooler
FEW LEFT!

USA 250 Shoulder Sling Cooler

$49.99 USD
USA 250 18-24 Can Cooler USA 250 18-24 Can Cooler
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NEW

USA 250 18-24 Can Cooler

$44.99 USD
American Badass Foam Trucker Hat American Badass Foam Trucker Hat
American Badass Foam Trucker Hat

American Badass Foam Trucker Hat

$25.00 USD
We the People Foam Trucker Hat We the People Foam Trucker Hat
We the People Foam Trucker Hat

We the People Foam Trucker Hat

$25.00 USD
Ladies MID Ol' Glory Navy Racerback Tank Ladies MID Ol' Glory Navy Racerback Tank
Ladies MID Ol' Glory Navy Racerback Tank

Ladies MID Ol' Glory Navy Racerback Tank

From $28.00 USD

Custom Apparel?

Bring Your Brand to Life. Custom Orders & Corporate Apparel by Made In Detroit

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NEW ARRIVALS

Summer Collection

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MID Short Sleeve UV Button Ups MID Short Sleeve UV Button Ups
MID Short Sleeve UV Button Ups
NEW COLOR

MID Short Sleeve UV Button Ups

From $60.00 USD
MID Saltwater Duck Camo 5 Panel Trucker Snapback MID Saltwater Duck Camo 5 Panel Trucker Snapback
MID Saltwater Duck Camo 5 Panel Trucker Snapback
NEW COLOR

MID Saltwater Duck Camo 5 Panel Trucker Snapback

$35.00 USD
MID UV Long Sleeve Hoodie Tees MID UV Long Sleeve Hoodie Tees
MID UV Long Sleeve Hoodie Tees
NEW COLOR

MID UV Long Sleeve Hoodie Tees

From $32.00 USD
Ladies MID Tie Dye UV Long Sleeve Ladies MID Tie Dye UV Long Sleeve
Ladies MID Tie Dye UV Long Sleeve
NEW COLOR

Ladies MID Tie Dye UV Long Sleeve

From $28.00 USD
MID Tie Dye Seafoam Green Foam Trucker MID Tie Dye Seafoam Green Foam Trucker
MID Tie Dye Seafoam Green Foam Trucker

MID Tie Dye Seafoam Green Foam Trucker

$25.00 USD
MID Tie Dye Straw Market Tote MID Tie Dye Straw Market Tote
MID Tie Dye Straw Market Tote

MID Tie Dye Straw Market Tote

$50.00 USD
Detroit Bass City Two Tone Foam Trucker Detroit Bass City Two Tone Foam Trucker
Detroit Bass City Two Tone Foam Trucker

Detroit Bass City Two Tone Foam Trucker

$25.00 USD
+5
MID Red Beach Wash Mesh Snapback Cap MID Red Beach Wash Mesh Snapback Cap
MID Red Beach Wash Mesh Snapback Cap

MID Red Beach Wash Mesh Snapback Cap

$30.00 USD
Ladies Rosie Premium Triblend Rocker Tanks Ladies Rosie Premium Triblend Rocker Tanks
Ladies Rosie Premium Triblend Rocker Tanks

Ladies Rosie Premium Triblend Rocker Tanks

From $28.00 USD
Men's MID Premium Triblend Tanks Men's MID Premium Triblend Tanks
Men's MID Premium Triblend Tanks

Men's MID Premium Triblend Tanks

From $28.00 USD
Detroit Script Foam Trucker Detroit Script Foam Trucker
Detroit Script Foam Trucker

Detroit Script Foam Trucker

$25.00 USD
+6
Ladies MID Premium Triblend Relaxed Tanks Ladies MID Premium Triblend Relaxed Tanks
Ladies MID Premium Triblend Relaxed Tanks

Ladies MID Premium Triblend Relaxed Tanks

From $28.00 USD
Men's 1991 Gold Built Tough Premium Triblend Tank Men's 1991 Gold Built Tough Premium Triblend Tank
Men's 1991 Gold Built Tough Premium Triblend Tank
Sold out

Men's 1991 Gold Built Tough Premium Triblend Tank

From $28.00 USD
Ladies MID Motor City Girl Navy Racerback Tank Ladies MID Motor City Girl Navy Racerback Tank
Ladies MID Motor City Girl Navy Racerback Tank

Ladies MID Motor City Girl Navy Racerback Tank

From $28.00 USD
Men's Shifter Premium Triblend Black Tank Men's Shifter Premium Triblend Black Tank
Men's Shifter Premium Triblend Black Tank

Men's Shifter Premium Triblend Black Tank

From $28.00 USD
Ladies Detroit Rosie Script Premium Triblend Muscle Tank Ladies Detroit Rosie Script Premium Triblend Muscle Tank
Ladies Detroit Rosie Script Premium Triblend Muscle Tank

Ladies Detroit Rosie Script Premium Triblend Muscle Tank

From $28.00 USD

Built in Detroit, Worn for Generations.

Our goal has always been: reinstill pride in Detroit, create jobs in our home state, and donate a portion of our profits to local charities whenever possible. 

Featured Products

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Detroit Original T-Shirt 1991 Made In Detroit logo Detroit Original T-Shirt 1991 Made In Detroit logo
MID Original Shirt 1991 Made In Detroit logo
Original Since 1991

MID Original Shirt

From $26.00 USD
detroit shifter shirt made in detroit muscle car shirt detroit shifter shirt made in detroit muscle car shirt
Detroit Shifter T-Shirt 2006 Made In Detroit logo
Original Since 2005

Shifter Navy Shirt

From $26.00 USD
Red MID'stressed Premium Triblend Shirts Red MID'stressed Premium Triblend Shirts
Red MID'stressed Premium Triblend Shirts
NEW

Red MID'stressed Premium Triblend Shirts

From $30.00 USD
1991 Gold Built Tough Shirts 1991 Gold Built Tough Shirts
1991 Gold Built Tough Shirts

1991 Gold Built Tough Shirts

From $19.91 USD
MID Heather True Royal w/ Red & White Shirt MID Heather True Royal w/ Red & White Shirt
MID Heather True Royal w/ Red & White Shirt

MID Heather True Royal w/ Red & White Shirt

From $26.00 USD
313 Shirts 313 Shirts
313 Shirts

313 Shirts

From $26.00 USD
MID Red & White Premium Triblend Shirts MID Red & White Premium Triblend Shirts
MID Red & White Premium Triblend Shirts

MID Red & White Premium Triblend Shirts

From $30.00 USD
Discharge Shifter Premium Triblend Shirts Discharge Shifter Premium Triblend Shirts
Discharge Shifter Premium Triblend Shirts

Discharge Shifter Premium Triblend Shirts

From $30.00 USD

Shop By Style

since 1991

Original Detroit Women's Designs

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Rosie the Riveter V-Neck T-Shirt Women Made In Detroit logo Rosie the Riveter V-Neck T-Shirt Women Made In Detroit logo
Rosie the Riveter V-Neck T-Shirt Women Made In Detroit logo
Original Since 2006

Ladies MID Rosie V-Neck

From $30.00 USD
Ladies Detroit Stencil V-Necks Ladies Detroit Stencil V-Necks
Ladies Detroit Stencil V-Necks

Ladies Detroit Stencil V-Necks

From $30.00 USD
Rose Gold Detroit Script Long Sleeve Tunics Rose Gold Detroit Script Long Sleeve Tunics
Rose Gold Detroit Script Long Sleeve Tunics
NEW

Rose Gold Detroit Script Long Sleeve Tunics

From $30.00 USD
Ladies Rosie Long Sleeve Black Frost Tunic Ladies Rosie Long Sleeve Black Frost Tunic
Ladies Rosie Long Sleeve Black Frost Tunic

Ladies Rosie Long Sleeve Black Frost Tunic

From $30.00 USD
Rosie Motor City Girl CVC Shirts Rosie Motor City Girl CVC Shirts
Rosie Motor City Girl CVC Shirts

Rosie Motor City Girl CVC Shirts

From $28.00 USD
MID Motor City Girl Long Sleeve Navy Frost Tunic MID Motor City Girl Long Sleeve Navy Frost Tunic
MID Motor City Girl Long Sleeve Navy Frost Tunic

MID Motor City Girl Long Sleeve Navy Frost Tunic

From $30.00 USD
Ladies Rose Gold Black Missy V-Neck Ladies Rose Gold Black Missy V-Neck
Ladies Rose Gold Black Missy V-Neck

Ladies Rose Gold Black Missy V-Neck

From $28.00 USD
Ladies New Era Premium Triblend 3/4 Sleeve Ladies New Era Premium Triblend 3/4 Sleeve
Ladies New Era Premium Triblend 3/4 Sleeve
NEW

Ladies New Era Premium Triblend 3/4 Sleeve

From $35.00 USD
Ladies Rosie 3/4 Sleeve Raglan Ladies Rosie 3/4 Sleeve Raglan
Ladies Rosie 3/4 Sleeve Raglan
Save $2.01

Ladies Rosie 3/4 Sleeve Raglan

$29.99 USD $32.00 USD
Detroit Rosie Script Heavyweight Long Sleeve Detroit Rosie Script Heavyweight Long Sleeve
Detroit Rosie Script Heavyweight Long Sleeve

Detroit Rosie Script Heavyweight Long Sleeve

From $35.00 USD
Rosie the Riveter V-Neck T-Shirt ladies Made In Detroit logo Rosie the Riveter V-Neck T-Shirt ladies Made In Detroit logo
Rosie the Riveter V-Neck T-Shirt ladies Made In Detroit logo

Ladies Rosie V-Neck

From $30.00 USD
Ladies Rose Gold Shifter Shirt Ladies Rose Gold Shifter Shirt
Ladies Rose Gold Shifter Shirt

Ladies Rose Gold Shifter Shirt

From $19.91 USD
Ladies Boblo Heather Blue V-Neck Ladies Boblo Heather Blue V-Neck
Ladies Boblo Heather Blue V-Neck

Ladies Boblo Heather Blue V-Neck

From $28.00 USD
Ladies Detroit Retro Bubble Shirts Ladies Detroit Retro Bubble Shirts
Ladies Detroit Retro Bubble Shirts

Ladies Detroit Retro Bubble Shirts

From $28.00 USD
Ladies Rosie Arch Madness Shirts Ladies Rosie Arch Madness Shirts
Ladies Rosie Arch Madness Shirts

Ladies Rosie Arch Madness Shirts

From $28.00 USD
Ladies MI Roots Premium Triblend Scoop Neck Shirt Ladies MI Roots Premium Triblend Scoop Neck Shirt
Ladies MI Roots Premium Triblend Scoop Neck Shirt
NEW

Ladies MI Roots Premium Triblend Scoop Neck Shirt

From $30.00 USD

Trending Now

Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets
Men's Black Detroit Denim Jackets

Men's Black Detroit Denim Jackets

View full details
$110.00 USD
Color:
Black/Red
Size
In stock

Our Story

Crafted in a loft above Eastern Market in 1991, a Detroit legend was born...

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